Offer your visitors a tailor-made experience

Kameleoon was founded in 2012 by Jean-Noël Rivasseau after he saw the market need for conversion optimization. Following his belief, he built a feature-rich, easy-to-use A/B testing solution which provides the foundations for a global personalization platform combining realtime use, robustness, high performance and security. Surrounded by a strong R&D team, Jean-Noël also built the foundations in such a way that the platform could leverage the potential of AI. Kameleoon’s mission was therefore clearly defined: help companies improve their conversion rates and engage consumers for the long term in the digital world. Our name was inspired by the beautiful animals that are chameleons. Chameleons have the power to adapt to each of us - no one sees them exactly in the same way. This is why they inspire us day after day to fulfil our mission: help companies adapt their digital interfaces to each visitor’s individual needs to offer an exceptional experience.